A small studio for the gap between how your business is run today and what's now possible.
There's a clear gap between how most businesses are run today and what's actually possible.
Effort gets spread thin across platforms — chasing marginal gains, competing for position, optimising the same five percent everyone else is optimising. The real leverage, applied AI at the business level, is still behind.
I've been drawn to that gap from the start. From the first computer I had as a kid and the sense of what it could do, through years of starting things that never quite landed. Not for lack of intent. The way of building wasn't right yet.
Then that changed. What used to take months can now be done in a week — properly, end-to-end. Same drive, different tools, clearer thinking. That's the shift.
Adapt to what's now possible, or keep operating below it.
— That's my position. The studio is built on it.
We take on three clients per quarter. No exceptions.
AI is brilliant at finding the gap. It's still terrible at closing it. That part needs a human. — Studio principle nº 1
Dimitar Popov
Principal · SOLMONARC
The studio is run by me. There's no team behind a slide. I read your data. I'm on the call. If a build kicks off, I write the brief and ship the work — with AI carrying the production load that doesn't need me on it.
That's the whole studio: one person held to agency-scale standards by tools that finally make that ratio possible.
You can reach me directly at dimi@solmonarc.com.
You're a Shopify or DTC founder past the scrappy stage, with a stack that's grown faster than your time to manage it.
Or a service business with a real reputation offline and a website that hasn't caught up.
Or a founder building something new from zero, looking for a partner who can move at the speed of the question.
Want to find out if this is the right studio for you?
Book your free callFifteen free minutes. No obligation.